Sass and Belle Gorgeous Homeware Store ♥

Along with Cath Kidston, Sass and Belle were one of the companies that got me inspired by all things pretty for the home. I first visited their Covent Garden store when I was about 17 on a day trip to London with some friends. The little shop is hidden beneath the Covent Garden Market, and it is a U shaped shop filled with beautiful homewares and accessories! 

Photos are my own

Everything in there is so beautiful and I want it all! It’s also very reasonably priced, so whenever I go to London, I always pay a trip to their Covent Garden store. Their products make perfect birthday or Christmas gifts. I have made a few Sass and Belle purchases in the past, as their style really appeals to me. They also have a flagship store near Leicester Square, and a store at Shorts Garden, but I have not yet been to those!

I took this photo in their Covent Garden store.. so pretty!
 They sell a massive range of gorgeous gifts and decorations, and they also have an online store. Their stuff is so, so cute. Here are some Sass and Belle items that I’ve bought over the years:
My famous owl cushion! Everyone always asks me where this is from. I love it so much! It’s a main feature of my bedroom.
Shabby chic photo clip holder, this looks so pretty on my window sill.
Wooden jewellery hanging hooks, these are really useful for hanging rings, jewellery and hair bands on!
William and Kate sign – this still hangs in my room today! I bought this just before the Royal Wedding!
Union Jack coin purse – perfect for taking my change to car boot sales!
Here are some of my favourite items they currently have on sale.. how cute!
Have you visited Sass and Belle?


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Sass and Belle Gorgeous Homeware Store  ♥


  1. October 28, 2012 / 12:40 pm

    I have the fox face cushion & I love it, I went to that store recently and it's just so lovely 😀

  2. October 28, 2012 / 12:46 pm

    Yes, I've visited! That store is a 2 min walk from where I work on the Strand. I'm often popping in at lunch for last min birthday pressies! It's a gorgeous shop. x

  3. October 28, 2012 / 1:26 pm

    I absolutely LOVE Sass and Belle. I always buy my friends birthday and christmas gifts from there. It's so reasonably priced as well! I particularly love the cushions and the photo frames. I've also got some union jack bunting ready for my uni room next year!

    Charlotte xo

  4. October 28, 2012 / 4:01 pm

    I'll definitely be visiting, their stuff is so cute! xx

  5. October 28, 2012 / 8:03 pm

    I've been to this store and they have such lovely stuff although the shop is tiny I could spend ages in it!

    Kerry x

  6. October 29, 2012 / 12:00 am

    Ahh I've always called this shop 'the princess supplies store'. I never thought to look for it online, because the shops are so tiny it's hard to look at everything. You're right it's very reasonably priced. I usually go to the covent garden one to so I can go to artbox as well.

  7. October 29, 2012 / 10:31 am

    Great post!!! Such a beautiful store!

    I am hosting a body shop giveaway on my blog at the moment, Feel free to enter!
    Body Shop Giveaway!

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